Racing starts long before the green flag. Late nights. Prep. Attention to every detail. This weekend at King of the Hammers, Adam Lovell is racing alongside his dad, Brad Lovell — built on the work done behind the scenes. Good luck out there. 👊🏁 #TeamAMSOIL #AMSOIL #KOH #KOH2026 #mpsoil
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See how AMSOIL INTERCEPTOR holds up against the competition after being housed in a freezer at -40°F. | AMSOIL INC.
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It's race day! 🏁 Adam Lovell and Co-Driver Byam Lovell will be tackling The Mint 400 in their AMSOIL UTV and are determined to finish strong. 💪 The team has been hard at work rebuilding the UTV after giving it their all at King of The Hammers in February. Good luck #TeamAMSOIL! Let's go! 👊 @adamlovell lByam Lovell l Brad Lovell l AMSOIL Racing | AMSOIL INC.
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It's race day! 🏁 Adam Lovell and Co-Driver Byam Lovell will be tacklin…
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Adam Lovell built his Ford Ranger for just $800 using parts from junkyards and old race cars. From custom roll cages to DIY suspension mods, this is the ultimate budget off-road build. Watch the full video to see how he turned this truck into a serious off-road machine: https://ams.fan/3QIxeUx From the garage to the starting line, Adam Lovell doesn’t just build—he races. Cheer on Adam and his dad, Brad Lovell, as they tackle the Mint 400 tomorrow behind the wheel of their Ford Performance Ranger
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Here at AMSOIL, we are a company of enthusiasts. Hear from Ryan on why he’s into street rods. | AMSOIL INC.
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When you're riding a snowmobile, especially in the mountains, you're eventually going to get stuck. Adam Trainer, owner of Grizzly Lodge ( Pukeashun Mt. ) in the mountains of British Columbia, Canada, offers a couple quick and easy methods for freeing your snowmobile. | AMSOIL INC.
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The Build for Off-Road Adventure Ride kicks off this week, and you won’t want to miss what Brad Lovell and his son Adam have in store. From an iconic Ranger Rock Racer battle‑tested at King of the Hammers, to Adam bringing his own solid‑axle, big‑tired rig, it’s father/son off‑road prep at its finest. 👊 Watch the full video to see how the Lovells are getting ready: build‑ups, trail strategy, family legacy, and that competitive spark that drives them: https://ams.fan/3VYzhWY | AMSOIL INC.
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