SAN DIEGO—Sony Electronics has announced the latest version (Version 2.0) of its virtual production software, Virtual Production Tool Set, will be available winter 2024. Sony's Virtual Production Tool ...

Revealed at SIGGRAPH 2026, Spark Story could help break the Hollywood model.

It’s not novel information that the world of media production is evolving faster than ever. Thanks to the rapid development and adoption of exciting new technologies, like virtual production, we’re ...

In this exclusive interview we spoke with CTO of disguise, Ed Plowman, about the technologies he predicts will revolutionisze virtual production sets for the future. When COVID-19 put a pause on all ...

The Verona line was developed with input from cinematographers and companies such as Epic Games and Sony Pictures. By Carolyn Giardina Tech Editor Sony has unwrapped a new ‘Verona’ line of the company ...

Vu Technologies has announced a collaboration with Runway. The partnership aims to enable users of Vū Studio software to generate video plates or add movement to existing assets. Underpinned by Nvidia ...

A massive LED wall displays a stirring scene in which a helmeted actor mounts a prototype electric motorcycle before it appears to speed off down the highway. Meanwhile, a team of advertising company ...

"Virtual production is a mainstay of physical production," Amazon Studios head of physical production Glen Gainor said as NAB's exhibition opened. By Carolyn Giardina Tech Editor After a three-year ...

Vu just announced a new product that aims to make virtual production a lot more accessible: the Vu One. It’s two parts. One part turnkey virtual production studio in a (very, very, big) box. One part ...