In this edition of Ask An SEO, we break down a common point of confusion for site owners and technical SEOs: Do I need both an XML sitemap and an HTML one, and which one is better to use for SEO? It ...

There are two types of sitemaps: HTML and XML. HTML sitemaps guide visitors, mostly. XML sitemaps guide search engine bots, to ensure they find a site’s URLs to index. Understanding the strengths and ...

John Mueller of Google has always downplayed the importance of HTML sitemaps over the years, he is a fan of XML sitemaps, but HTML sitemaps, not so much. On Mastodon the other day, he really showed ...

Google's John Mueller posted on Reddit that he agrees, that HTML sitemaps are not worthwhile for SEO purposes. He said "I agree. When it comes to SEO ... for small sites, your site should be crawlable ...