HTML headings are phrases or short sentences introducing a new section of content. Google has confirmed that headings help communicate the content’s purpose. But search engine optimizers often debate ...
HTML headings are among the most important search engine optimization elements on a page. An H1 heading is the main headline, which Google often uses instead of the title tag to create an organic ...
The belief here is that the keywords you use in H2-H6 subheadings are more heavily weighted in Google’s algorithm than words in plain text and that tags are therefore a ranking factor of their own.
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