LINCOLNSHIRE, Ill. -- Coupon redemption tends to be counter-cyclical, but consumers' desire to save money in last year's weak economy could not overcome a lack of attractive promotional offers, ...

Companies use coupons for more than selling more of a particular item at a specific point in time. Most also use coupons as ways to generate sales leads, develop marketing strategies and learn more ...

Consumers saved $3.1 billion in coupons last year, but overall coupon redemption dropped due to marketers' overemphasis on digital distribution, according to a press release announcing a study from ...

Cellit, a provider of mobile marketing services, has launched the iWidgit, a handheld mobile coupon redemption system for easier point-of-sale integration. The iWidgit application for Apple’s iPhone ...

LIVONIA, Mich.--(BUSINESS WIRE)--NCH Marketing Services, a subsidiary of Valassis, a leader in activating consumers through intelligent media delivery, today reports its Year-End 2017 Coupon Trends ...

Mobile loyalty programs will likely hit 3 billion rewards cards by 2020, with beacons leading the charge in redemption effectiveness, according to a new report from Juniper Research. In-store beacons ...

After surpassing its three-year sales goals in the first year on the market Yuengling’s Ice Cream is again experiencing record sales growth. This growth was fueled in part by proper retailer shelf ...